Whether you’re promoting a business, marketing yourself, or launching an online business itself, everybody knows you need a functional and user-friendly website. But getting there is no easy feat. Sure, with today’s tools anyone can knock up a fairly nice looking webpage, but to stand a chance at real success you need to undertake some proper web development. This involves carefully setting goals, deciding whether to hire a web development company (if so, which one), consulting on what web development software or platform the site will be built with, and everything from the content to the future management of the site. Then you need to think about apps and software development services as well. If you fail to formulate an effective plan, choose a platform you cannot get to grips with, or hire a shoddy web development company, you’ve fallen at the very first hurdle.
The path you choose to go down to develop your website of course depends on what you’re aiming for. Are you launching a full blown eCommerce business, or are you a photographer looking to show off a portfolio? Do you want to blog or curate news, or is the site mainly about presenting business details without a constant stream of updates? How much do you want to focus on mobile traffic? (In today’s world, a lot!) These are all questions you should be pondering and a good custom website developer should go through them with you at the start, so everything runs smoothly thereafter.
At the core of most website design and development is a content management system (CMS). This might be an existing system (for example many sites run on WordPress) or something developed specifically for you. It’s purpose is to allow the developer and whoever has access to the site’s admin area and server, to easily manage the design, content and features that the general public see when loading up the pages. In the wild west days of the internet webpages were built and managed from scratch using complex languages like HTML and PHP. Today a CMS limits the amount of coding you need to confront by employing a pre-built interface. For example if you wanted to write a blog post you wouldn’t have to code the whole page and write the post using html. You’d simply write it from within the CMS (much like a word processor) and hit publish.
Web Designer vs Web Developer: Front end developers commonly work alongside web desig services and back end developers. They help fuse what’s going on behind the scenes with the visual elements created by the designer, so the site actually works in the real world when a user visits the page. This involves collaborating between all parties, interpreting the designer’s vision, constantly testing the site for bugs and functionality issues, optimizing pages for the end user (and search engines), and staying on top of the trends and web development news if they have signed on for a long-running project.
If you decide to create your site yourself using a CMS and other tools, you yourself will mostly be carrying out front end development. If you are looking to launch a professional website however, you may want to turn to a professional web development company that utilizes its own team of web designers, back end developers and front end developers, who can work with you to see your goals met.
You’d be hard pressed to find somebody that doesn’t have a smart phone today in the west, especially if they are a regular internet user. It’s therefore no surprise that developing websites and apps for mobile is now a huge part of the overall web development industry. In the past developers only needed to worry about how websites functioned on desktop PCs and laptops. Today mobile devices come in all shapes and sizes with many different mobile operating systems.
As a user you expect a website to look and function correctly whether you’re sitting at work on your windows PC or commuting home on your Android phone. This isn’t accomplished by magic, it’s all fine tuned via mobile web development. Likewise as a budding website owner if you want to reach as wide an audience as possible, you must ensure that your site is optimized and responsive to mobile devices, so users always have a positive experience.
Most modern web development companies will have the ability to create mobile friendly websites, so there’s no need to seek out a responsive website development company specifically. The process may involve developing pages that are responsive across all devices, or serving completely different pages depending on the device that is accessing the site.
Although mobile devices are becoming increasingly bigger and more powerful, typically a mobile web experience should be light, fast and not overloaded with features. The user will want to be able to swipe and tap in a familiar way and view all of the relevant content without having to zoom or change the phone’s screen orientation too often.
Another popular trend is to also offer an app specifically for mobile users, giving them the choice between using a browser or the app. You may turn to a separate software development company for this. Of course this app must be well made and truly offer a superior user experience, else there would be no need for anyone to use it. Just because apps are all the rage doesn’t mean throwing up any old broken interface is acceptable. You should have an app for a reason other than simply having an app. It should also be custom made and not built from a template. Searching for a custom software development company will ensure you get a unique product.
If front end web development is about what you see, then backend web development is what you don’t. You can have a beautiful looking webpage, even with some functionality, but it’s what’s going on behind the scenes that keeps everything in order. Most of the raw code that makes a feature on a website function is done on the backend. For example a user might see an email form where they can register for your site’s newsletter. This might be nicely crafted with HTML and CSS for the front end, but for it to actually work it needs to be linked to an application and a database, both running securely on a server.
The server, application and database trio are the core backend of most websites. The application is run on the server, and the information it collects and computes goes through the database. The user only sees the pretty front end where they enter their email address, but the application sends this to the database that is stored on the server.
As an individual looking to start a website it is rare that you will need to learn how to do any backend coding. Using a platform like WordPress allows you to focus on the front end through a simple user interface. Depending on your goals you may hire a web developer to build the backend from scratch or they may use a CMS as the foundation.
Raw backend coding languages include the likes of PHP, Ruby and Python. These are the languages that allow the server to communicate and manipulate data. When you browsed to this page the server the site is hosted on sent information to your device and this morphed in to what you see now. It also collected some information from you. This process was all made possible by backend development.
There are many things that the backend accomplishes, but the important point is that for a modern dynamic website to function (that is have front end features and somewhere for the owner to tinker with things), there needs to be a database and a server-side language keeping all the parts communicating.
Python is a long adopted general purpose programming language commonly used on the backend of web development, but that also has some front end uses as well. It was first unveiled in 1991 after being designed by Dutch programmer Guido van Rossum. Today it is maintained by the Python Software Foundation and an open source community.
On the backend it is used to write what is known as server side logic, or in layman’s terms the code that builds applications and scripts and allows them to communicate with the server and database. Although this is not required to build the apps, it makes developer’s lives a lot easier to use Python and existing open source libraries because it has a long history.
On the backend developers will utilize web frameworks, coding and coding applications that make use of everything developers have learned since Python was invented. A popular framework or web development IDE like Django, Flask and Pyramid help you reuse code, common operations and structures, so the project already has a foundation and doesn’t have to be built literally from scratch.
Depending on who you hire to develop your website, they may use Python or another programming language on the backend. If you are unfamiliar with programming then it is important to leave it to the professional opinion of the developer, as long as they are a reputable individual or company. They will take your goals and instructions and use their expertise to make it come to life from the backend to the front end.
Although cleaner and minimalist website design is now often favoured over big and bulky, unless your site is just going to be plain text there will be a range of features for users to interact with. Are you selling goods, running a message board or chat area, have a support ticket system, allow users to play games or watch video? Many of these features are what may be considered web applications which can be made by a web application development company.
This is an application (imagine a program on your PC) that is developed on a server and delivered to the end user through their web browser. Large complicated web applications include Facebook Messenger, GMail, Amazon, Ebay, and Wikipedia.
The actual term is not that well defined. Any website itself is somewhat of a web application, and any given website will be making use of several applications on its server. However when used alongside the modern mobile app term, web apps are usually a feature on the web that has similar functionality and complexity to a software application you might download to your PC. The key question is does it do something? Does it provide a service or some kind of functionality?
Therefore a static webpage is not an application, but a webpage that allows you to chat live to a member of the support staff is making use of a web application. A software development company may offer services for the web.
A web application development company will use a range of programming languages to help develop web applications for your website, based on your instructions. They will make use of the backend and front end, also depending on any CMS or platform that the site is built on. WordPress for example has a wide range of open source “plug-ins” that add extra features to your site. Many of these by definition are web apps. Other developers may create them from scratch just for you.
Developing a new website does not have to happen from scratch anymore. In fact it would be inefficient to do so. Years of knowledge and tools from the forefathers of the web are out there for anyone to utilize and some clever developers have taken this and created base platforms from which professional, functional and unique websites can grow, without having to code everything. Just like factories exist to build cars, platforms and content management systems exist to build and maintain websites. Advanced website development companies and beginners alike can make use of these. Here are some of the most popular and their unique features.
If you are looking to launch an online retail business or just want to sell goods alongside other functions of the site, Magento is a popular option. This open source (community driven) eCommerce solution is written in PHP (which means it will work with most web servers and web hosting plans), and allows users to develop a fully functioning, scalable and secure online store, with features catering to the smallest to the largest of enterprises. Data suggests it drives 20% or more of all eCommerce sites online!
It functions out of the box but takes some time to get up and running in a way that sets you apart from other stores and fulfils your goals. It is also not intended for the beginner. Most users will hire a web development company to setup and maintain a Magento based site.
What makes it stand out is its extensive features list, which is arguably the largest in the industry. It includes everything from customer segmentation to marketing via coupon codes. Other features include wedding lists and gift registries, customer service solutions, private sales, store credit, mobile shopping, and much more. That of course is on top of the usual category and stock management systems, checkout and payment, and easily editable templates to help you create a unique looking design.
It should be noted that while Magento operates as an open source project and you can use the base software for free (although you still have to self host it), certain advanced features are locked behind pricy editions like the Enterprise version.
If you want to create a truly unique online store you will also want to have a design template made to your specifications. Magento themselves do not do templates, but you can find many free ones that can be tweaked, or you can pay for premium designs from various designers and companies. The best option though would be to get one made exclusively for you.
WordPress is one of the most widely used website platforms on the internet and goes far beyond a blogging solution to become one of the most feature rich content management systems available. For commercial use WordPress is absolutely free to download and use on your own server or web hosting plan that supports PHP programming and MySQL databases. In fact many hosts will have WordPress available for one-click install already, having the base package up and running in seconds. If you just want it for a non-commercial blog or other hobby, they also offer a free hosted version of the platform on the WordPress site, with added support from the staff and other users.
One of the reasons it is so successful is the massive community that supports it. This allows you to find an endless amount of themes (to change the style of your site) and plugins (to add features and functionality). These are easily installed from the admin user interface, which is also where you can tweak every aspect of your site. Here you can also add your pages and posts, without having to know anything about HTML or other coding. Simply type it out, hit publish and it will go live within the design template you chose.
WordPress is fairly accessible for beginners, but with the right developer you can produce something truly special. After all the likes of ESPN, the BBC, Beyonce, Tech Crunch, and other huge names have used it to build and maintain their sites and businesses.
As with other platforms you may want to pay for a premium theme or one made exclusively for you, so your site has its own look and branding. There are also many website development companies and freelancers that are experts in all areas of WordPress and can help you build and maintain your website via the platform. Simply search for a WordPress development company. Some web hosts will also offer WordPress support as part of the general hosting plan or even dedicated WordPress hosting solutions. Forums and tutorial sites are also great for finding tips and solutions to your problems, or you may simply want to Google for a WordPress web developer.
Joomla is a powerful open source content management system that allows you to develop virtually any type of website through its endless collection of extensions that have been developed by the large supporting community. Estimates suggest that around 2.8% of all websites online were built using Joomla, including those of large brands like Pizza Hut, government departments like the UK Ministry of Defence and the High Court of Australia, and celebrities like Leonardo Di Caprio. It is so popular that you can easily find a Joomla development company dedicated only to this platform.
The platform was first released in 2005 and is written in PHP. Users can download it for free and install it on their own server or hosting plan, and are only required to have an available MySQL database where all data is stored. Many web hosting plans have an area where you can automatically install Joomla with a few clicks of the mouse. On Windows servers it can be installed using the Microsoft Web Platform Installer.
Once installed everything is managed from the simple admin area, which allows you to add new search engine optimized pages in minutes through a text editor interface, and make all sorts of changes with an endless list of options.
As expected Joomla is highly customizable, allowing you to use a free or premium template and then further customize it with your own code. This might include the header of the website, logo, and footer content. Again there are many developers and experts that you can hire if Joomla is the platform you wish to use for your website. In lot of cases it will be the go to CMS for the company you hire, even if you don’t specify it yourself. They will be able to make use of its advanced capabilities, including eCommerce, data reporting tools, application bridges, business directories, booking and reservation systems, communication tools, and much more.
If you want to test Joomla or don’t yet have your own hosting plan or server, you can host a site on Joomla.com itself. Joomla is completely free and available under a GPL license, though you can pay any third party for premium extensions and themes.
Another open source content management system that is used widely across the web is Drupal, which was first released in 2000. Data suggests it accounts for upwards of 2.2% of all websites on the internet, including everything from personal blogs to government sites.
The core Drupal package contains all the features you need from a good CMS, including a user friendly admin panel for beginners, the ability to add and manage user accounts, RSS feeds to follow site content, templates and page layout customization, menu customization, taxonomy and search engine optimization, and much more. Out of the box it can be used for a basic site, blog, multi-user blog, message board, news site, or open community site. Features are added and functionality is extended by installing extra modules. There are over 33,000 of these available, most made by the community itself and some that are charged at a premium.
A good developer will be able to modify and even create their own modules for your Drupal based site. The platform also has extensive API support, easily integrating with Facebook, Twitter, Google Apps, Google Analytics, YouTube, etc. Developers can also readily integrate it with other applications like SAP, phpBB, etc.
To run Drupal you will need your own server or web hosting plan that supports PHP and has databases where your site’s data can be stored. Many hosts will already have automatic installation as an option, but the Drupal support site also has a simple step by step guide to do this manually as well. You can easily hire an expert to do this for you, or your host’s support team might also do it.
One of Drupal’s perks over other platforms is that it is mobile-ready out of the box, meaning you or your developer will not have to make any extensive modifications to get your site looking good on the majority of mobile devices. These users will see a responsive version of exactly what desktop PC users see.
If you’re looking for a high quality and feature rich website, Drupal is a perfect solution and a CMS that a lot of web development companies prefer. If you like the look of it, why not approach a Drupal development company specifically?
The cost of professional web development services can vary greatly depending on the type of website you desire, your individual aims, whether you just want it built or managed on an ongoing basis, and the reputation and skills of the developer you choose. Unless you have any experience yourself, if you want a professional and unique site you will have to part with some cash and do some research to find the best development company for you.
Some web development companies will require a consultation with you before giving you a quote. Others may promote certain packages at a set (or rough) price, that become more expensive as the features and range of services increase. If you’re thinking of purchasing a package service it is important to scrutinize exactly what they’re offering. You don’t want to have your site’s potential restricted because the package only includes X, but you also don’t want to be overcharged for extras that aren’t included in the package.
If you are a medium or large business developers may charge you differently based on the perceived value your site will bring. For example if you represent a multi-million dollar company, your websites value to you and it its ability to drive revenue is much higher than somebody opening a personal blog. This might be calculated as a percentage of sales.
The majority of developers however will simply charge you based on the amount of work required. On one end of the scale are personal blogs, small informational sites, or business sites with a marketing focus. By their nature these are simple, without a lot of features. On the other end of the scale you might find a large commercial eCommerce business that requires a lot of features. You may also be charged extra for search engine optimization, web apps, copyrighting (if you require them to produce content), and marketing.
Ultimately a one off price may be difficult to give because web development is a service not a pre-made product. You will be paying for the hours and effort put in, which will invariably drag on as you communicate your wishes. A good developer will be open and honest and never spring hidden fees on you. They may even have web development services prices listed for each service.
So you know that you need a website developed and you understand a little bit about how this is accomplished. But where and who do you actually turn to? There are many options out there, from a single freelancer to a large web development company, the path you take may depend on your budget and the type of site you require. If your whole business isn’t riding on the decision and you have a try anything attitude, you may even want to do it yourself with a website builder or content management system. Here’s a closer look at all your options:
Although not always the most reliable, freelancer sites are a great avenue to find professional and high quality services at affordable prices. They can offer web development services for small business and large businesses alike. The premise of these types of site is quite simple, they connect freelancers with skills (such as web development) with those seeking such services and then arbitrate the completion of the work and payment. Here you can easily find a certified web developer.
As a buyer you will log-in and either search for a service or share what you need doing and freelancers will find you. It is completely your decision who to go with and you may make your decision based on cost, advertised skills or on an interview you conduct. The freelance web developer rates will be displayed next to each profile or listing.
Most freelancer sites will allow you to search for a freelancer based on a range of skills, their education level, nationality and other parameters, so you are confident you can find somebody capable of the job. Freelancers are also given ratings and reviews from other clients, so you’ll know if they can be trusted and have delivered a high standard of work before. You’ll also be able to view a portfolio of their past jobs.
For an added level of assurance sites like Upwork encourage freelancers to take tests in their field of work, with the results displayed on their profile. So if you’re looking for an expert in developing sites with WordPress, look for those that have passed the WordPress related tests with a good score and have already demonstrated their web developer skills.
Depending on the site or the freelancer’s personal preferences, you may be charged a web developer hourly rate or a lump fee for the whole project.
Here are 7 of the most popular freelancer sites where you can find web developers, designers and other skilled professionals:
Toptal – With a tough entry requirement and a focus solely on development and design, Toptal is perfect for finding a skilled developer to build your site or web app.
Upwork – This is currently the largest freelancer site on the web, covering all industries imaginable. There is a vibrant and competitive web development section, ensuring you will find both a high quality developer and a price that suits your budget.
99Designs – If you want a truly unique design for your website then you may want to hand that portion of the project over to a freelancer at 99Designs. It works on a unique crowd sourced platform, where designers submit work based on your brief and you can then choose who to proceed with.
Guru – Around since 2001, Guru is a tried and true platform for finding freelancers with an effective portfolio and review mechanism to separate the wheat from the chaff.
Crowded – This secondary platform pulls jobs and freelancers from some of the other sites, promising to offer a better search function and a higher quality pool of freelancers who are ready to work now.
Freelancer – Boasting 17 million registered users, Freelancer is one of the long running staples of the freelance community. You will be able to find developers of all skill levels and price points here.
Fiverr – The gimmick of every service being offered for $5 may be a bit off putting at first, but Fiverr still has a pool of quality web developers ready to take on your project for a great price. This is perfect if you need a few tweaks after using another service.
Freelancer forums are much like the freelancer sites listed above, they just use the platform of a forum to connect freelancers with clients. You will be required to register on the forum and then go to the relevant category for web development to find web developers for hire. Here you will be able to make a new post within the guidelines, outlining your project, budget and other relevant details. Freelancers on the forum will then be able to contact you and offer their services. Alternatively you can view posts made by freelancers to see if anyone offers the type of service you require. Like freelance sites, there will usually be some rating mechanism so you can see whether the developer in question has worked well with clients before.
Note: Forums tend to have a little less security than the larger sites and they may require you to arrange payment on your own, without any recourse.
Below are some popular freelancer forums or forums with freelance sections.
Warrior – A leading digital marketing forum with a large marketplace where freelancers offer their services to other members. This includes everything from web design to full web development.
Digital Point – Another popular web marketing community with a buzzing marketplace of freelancers. Make sure to only give work to those who have a high number of previous transactions and good reviews.
Talk Freelance – This community focuses on freelancing and also has a section where freelancers and clients can connect. This includes web design, programming and coding, SEO, and even web hosting (if you have yet to find somewhere to host your site).
If you don’t want to hire a freelancer then you may want to approach an established web development agency. You can find these small agencies all over the internet and they will often market themselves locally as well, such as “web development Boston”. While there’s no sure fire way to find the best of the bunch, it’s relatively easy to do some background research to find out whether they are reputable. They should have a public portfolio of past accomplishments and reviews from previous clients. If you can’t find these then steer clear.
The main benefit of using an agency is there capabilities will be clearly explained, basic pricing and packages may be displayed on the site, and you will most likely be connecting with a team of experts rather than an individual freelancer. You can rest assured that this is their business and they are a professional, rather than a hobbyist building sites in their spare time. You should also have access to their personal and business details in case any recourse needs to be taken. Once again if you can’t put names and faces to the company, steer clear.
Although the majority of the web is US based you can also find small agencies overseas that might better suit your locale. For example if you search web development company India, you are sure to find numerous opportunities in the Indian currency for the Indian market.
Specialized companies can also be found if you have a narrow concept, such as an ecommerce web development company that will only handle online store projects.
Remember, don’t be afraid to shop around and get multiple quotes from comapnies. If you want success you need to find the best. It’s fine to ask the company questions and ensure they’ll meet your needs before parting with any money. You may want to avoid any web development agency that requires you to sign up and buy a package without any kind of consultation first, as a key part of the web development process is communication of ideas and goals.
If you have a big budget and an advanced web project in mind, then you may want to jump right in and find a large enterprise developer that has worked with big brands and companies. This way you can rest assured that they will get the job done. However using a top development company will come at a higher price than if you use a freelancer or smaller firm.
An example of a larger developer is the UK based ICREON, who have worked with entertainment retailer HMV, Kenya Airways, the National Geographic channel, New York University, and many others. Another is ITCraft, who have worked with restaurant chain Nandos, computer company Intel, Pepsi, and lots of other big brands. Depending where you’re from you might also want to search best website development company in India, for example.
What sets larger agencies apart from smaller developers is they’ll have hundreds of professionally trained and accredited staff members on hand, round the clock support, and the experience to handle projects of all sizes and scope.
Visit the rest of our site for a web development companies list.
Of course all this talk of hiring developers ignores one option that will cost you time more than money. Doing it yourself! This isn’t for the faint of heart however, and you must be prepared to miss the mark, but it can also be rewarding. If you’re launching a business or giving your important brand an online presence, then maybe go to a top development company, but if you’re just testing the waters and hoping to develop your own skills, then there’s nothing stopping you from developing your own site. You may want to follow some web development blogs for added tips and guidance.
You have two core options when taking this path. Using a popular content management system like WordPress, Drupal or Magento, which you will need to have hosted by them or installed on your own server or hosting plan. Or use one of the many ready made online website builders that are aimed at beginners to help them with web page development. These provide a user friendly interface that allows you to drag and drop and publish content, without having any direct knowledge of coding. Some of the popular options include:
SquareSpace – is a website development company in USA. Their heavy marketing campaign brought it to the forefront of the website builder market over the past few years, and it doesn’t fail to impress. Beginners can be creating their sites in minutes via drag and drop and writing content directly on to the page in front of them. You can go for static pages, blogging, forums, and even basic eCommerce! What makes them stand out the most is the Live display platform. The page transforms before your eyes, and literally whatever you see is how the finished product will look. You don’t have to keep switching between an editing suite and a preview mode. SquareSpace will host your site on their servers with 24/7 customer support starting at just $8 per month, and you can use your own domain. Alternatively you can save the pages you’ve created and host them anywhere else.
Weebly – This popular online website builder boasts over 30 million active websites, and if you’re a beginner there’s no reason why yours shouldn’t be one of them. You can create a variety of pages, from statics and blogs, to portfolios and galleries, and pretty much everything in between. If you choose the free option your site will be hosted on their domain, but you can pay for hosting and use your own domain as well. From just $5 a month you can have the Weebly branding removed, your own domain name, access to 24/7 support, and analytics so you can monitor the traffic growth of your site. There is also an eCommerce option for an added fee.
Wix – This online builder is offered on a freemium model, where the core platform is free but you must pay extra to use your own domain on their hosting plans or use extra features like eCommerce functionality. Wix is one of the most customizable of the bunch, with thousands of base templates that can be manipulated on a drag and drop interface in to something totally unique every time. Over 43 million people have tried the service so far, which also makes it one of the most popular.
Note if you need software developed and you have no skills at all, it is much better to go to a top software development company.
If you have decided to go ahead and hire a professional it is important not to choose the first person or company you find. The developer is essentially responsible for creating the online face of your business or brand, so it’s not a decision to be taken lightly. Here are some top tips to ensure everything goes smoothly when looking for web development companies:
A web development firm can only work with the ideas and requirements you have given them. Because they are experienced they will have a grasp of what might be good for you, but if there’s something you definitely want and something you definitely don’t, you need to tell them as soon as possible. It is also important to remember that different firms may have different skill sets. A web developer might not necessarily do web design, and a software development company will probably not interact much with your website. Some will market themselves as a web design and development company.
It’s sometimes important to have at least some technical knowledge. For example there’s no point approaching a PHP web development company if your server isn’t setup for PHP or you don’t want the site developed in that language. Likewise if you approach software development companies, you’ll need to have a basic understanding of software. In fact top software development companies might even expect your company rep to be able to pitch the idea with technical detail.
Just because you are not a expert yourself doesn’t mean you should ask questions. Treat your initial interactions like an interview. Do they respond well and meet your standards? This is the first step to finding the best development company.
Taking a look at a developers portfolio and client history is a good way to determine whether they match your tastes and goals. It also proves that they are who they say they are.
If you are going to trust a freelancer or company to build your entire website, it’s not unreasonable to ask for a taster to see that they live up to the hype and are apt at the web development process.
Don’t rush in. Finding the right website development agencies could mean years of success. Getting it wrong could be costly and time consuming. Shop around and find the best service for your budget.
If you don’t have hundreds of thousands of dollars, don’t be persuaded to go for a package that you can’t afford or fall victim to extra website development services that go beyond the initial agreement. Unless you are Amazon, you can have a professional and unique site built from scratch for a few thousand.
A good web developer will be able to articulate complex and technical ideas to a novice, but if there’s something you don’t understand or an idea they’re pushing on you that doesn’t make sense to you, don’t be afraid to ask for clarification.
The time it takes to create a website can be arbitrary, but a developer should give you a schedule and you should have an idea of how long things take. If they miss these deadlines or keep making excuses, confront them respectfully.
Eventually you will have to settle on a developer. There is no best website development company the world, as there are too many to rank and different people have different experiences. Don’t be too much of a perfectionist in your hunt for the right one.
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